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Benefits of a WordPress versus Squarespace Website

For businesses planning on building their own website, the choice of which website builder to use can be one of the toughest decisions that they are expected to make. That said, there are some great website builder tools from the SaaS category that you could consider using to build your particular webpage. In this article, we will compare the benefits of a WordPress versus Squarespace Website.

 

Pros and Cons of WordPress and Squarespace Weighed Out Against Each Other

Both WordPress and Squarespace have certain pros and cons which make them two of the more popular website builder tools available. However, while WordPress has an extremely large user base, Squarespace has often been labelled as having a ‘walled garden approach’. To its users and the way, they interact with Squarespace. In any case, some of the main points of difference between the two has been listed here:

 

Pricing

You could sum it up in a single phrase; WordPress is free, Squarespace is not. But in order to make a truly informed decision about which website builder you wish to work with, here’s what you need to consider. Squarespace has four payment plans, as well as options for ‘personal’ use or use by bigger, more commercialised enterprises. Needless to say, they all have their own rates at which users may avail all of these options. The ‘personal’ plan does not offer a lot of facilities and, although cheap, could prove to be very restrictive for commercial use.

WordPress is free, however, that does not mean that you will not incur some costs on this particular builder site. The biggest benefit however, remains that users could opt to add in services which they feel would be useful to them and pay for them as they go.

 

Ease Of Use

Squarespace has a drag-and-drop design which is easy to use, especially if you are a first time user, and would like to work at it alone. Even when tweaking any page, all you need to do is select the page you’d like to experiment with, tweak the designs as you wish and see the changes you have made at once. The extent to which you could tweak any given page, however, depends on the page you are using also. Not so with WordPress, where tweaking involves fiddling with the backend processes. For newbies, this could be the hassle part and one where you will have to invest time, or get a website developer to assist you. Once you have the hang of it though, it will become easier to work with and edit on WordPress. Not to mention that you will have a lot more options for tweaking through WordPress than on Squarespace. In terms of design, you will have much more control.

 

SEO

Squarespace has made a lot of improvements to it’s SEO features, but you still don’t have the same freedom as you would with a WordPress site.

While many of the basic SEO features are already found on the WordPress platform, WordPress gives you the ability to install plugins like Yoast SEO. Allowing you to easily analyze your pages and suggest areas for improvement, increasing your visibility online.

 

Flexibility

Rough estimates suggest that nearly 65% of the websites available are built using WordPress. For this reason, there are literally thousands of WordPress plugins that you can choose from. For Squarespace, such options are really not available.

If you’ve got an existing website that runs on Squarespace and wish to convert to a WordPress site, get in touch with one of our experienced developers. We can help you move your site over to WordPress.

Contact us today to find out how we can help your business grow.